Sponsorship Opportunities at the N.C. State Fair
We invite you to join us!
View our sponsors
The North Carolina State Fair Sponsorship program provides opportunities to meet your company’s marketing needs with year-round and/or event venues. The NC State Fair is the largest event in the state! Partnering with us signals your commitment to family and community, fun and education, and to the great agricultural roots of this country! We invite you to join us in a partnership!
Fair Demographics
- 2007 Attendance: 858,000
- NC State Fair is the largest event in the state
62% of fairgoers are 25 -54 years old- Median age: 42
- 57% of fairgoers are female
- 63% of fairgoers are college or graduate school graduates
- Average annual household income of fairgoers: $43,000
- Fairgoers come from within 100 mile radius of Raleigh.
- 43% spent between $25 - $199
- 95% expect to return the following year
- 64% are employed full-time
- 59% bought advance tickets
- 40% bought tickets at the Gate
Top Five Reasons People Visit the Fair
- Annual tradition
- Food!
- Agricultural Exhibits/General Exhibits
- Rides/Games
- Flower Show/Livestock Show
Sponsorship Packages
Your fully integrated, custom-designed package of primary benefits may include:
- Guaranteed visibility and signage
- Promotional rights
- Sampling opportunities
- One-on-one contact marketing
- An opportunity to increase brand marketing
- An opportunity to impact sales
Sponsorship Opportunities Include
- Presenting Sponsor
- Day at the Fair
- Official State Fair Companies
- “Green NC” Exhibit Sponsorships
- Dorton Arena Entertainment!
- Grandstand Shows
- “Got to be NC” Festival
- First Aid Stations
- Advance Ticket Sales
- Petting Zoo
- Livestock Shows
- Senior Citizens Day Events
- Roving Grounds Entertainment
- General Sponsors!
- Shuttles Sponsors
- Trash Barrel Sponsor
Sponsorship Has Grown as a Marketing Tool
- Increased consumer priority for one-on-one contact.
- Decreased efficiency of media
- Efficient and easy, personal and measurable
- Community-focused
For additional information, contact:
Angie L. Crone, Sponsorship Director
angie.crone@ncagr.gov
